Afrobeats singer Kingsley Okonkwo, popularly known as KCee, has called on the public to show greater appreciation for people while they are still alive, following the death of Nollywood actor Alex Ekubo.
Reports indicate that Ekubo passed away on Monday at the age of 40 after battling cancer.
Reacting to the news via his Instagram page, KCee reflected on what he described as a common tendency for people to express admiration and affection only after someone has died.
He questioned why support, encouragement, and kind words are often delayed until funerals, instead of being shared when individuals are actively building their lives and facing personal challenges.
KCee encouraged people to be more intentional in expressing love and support to family members, friends, and colleagues while there is still an opportunity for them to feel it.
He also stressed the importance of checking in on people’s mental and emotional well-being, noting that words of encouragement can have a meaningful impact when they are received in real time.
In a lengthy post, the singer urged the public to embrace compassion, reconciliation, and active support for others before it becomes too late.
“We are all guilty. We’re too good at eulogies… and too late with love,” he wrote, adding that people often reserve heartfelt tributes for funerals instead of offering them during life.
KCee further questioned why appreciation is frequently withheld while individuals are alive, only to be expressed after their passing.
He appealed for a shift in behaviour, urging people to tell loved ones they are proud of them, support their work, and offer encouragement while they are still present to receive it.
The singer concluded by emphasizing that meaningful relationships and genuine support should be expressed in the present, adding that life should be valued and celebrated before it ends.
